Marina Gertsek
- Adjunct Instructor Marketing Feliciano School of Business
- gertsekm@montclair.edu
- Location
- Montclair > Feliciano School of Business > 588
Biography
MARINA GERTSEK
Adjunct Clinical Professor | Global Marketing Leader
Marina Gertsek is a global marketing leader and Adjunct Clinical Professor with more than 30 years of experience driving commercial growth, leading global product launches, and developing innovative marketing strategies within the pharmaceutical and healthcare industries. Recognized for her expertise in global commercialization, portfolio strategy, omnichannel engagement, and digital transformation, she has led large-scale initiatives spanning customer engagement, strategic planning, and digital innovation. Known for combining strategic vision with practical execution, Ms. Gertsek builds collaborative teams and delivers measurable business results in complex and rapidly evolving markets.
Most recently, as Global Commercial Lead for Pfizer's Women's Health Portfolio, Ms. Gertsek developed and implemented a launch-ready commercial strategy that positioned Pfizer as a leader in women's health through a comprehensive "whole-body" approach to care. To maximize marketing effectiveness, she integrated products across gynecology, migraine, and RSV care into a unified portfolio strategy.
Ms. Gertsek has also worked globally to improve healthcare access and advance women's health. She was selected and funded by the Bill & Melinda Gates Foundation to develop a marketing campaign supporting expanded access to Sayana Press for women in underserved regions of the world. Her work reflects a longstanding commitment to addressing unmet healthcare needs through innovative, customer-focused solutions.
As an Adjunct Clinical Professor, Ms. Gertsek teaches marketing strategy, pharmaceutical marketing, digital marketing, and global business concepts, bringing real-world industry experience into the classroom. Students consistently praise her engaging teaching style, ability to connect theory with practice, and dedication to their academic and professional success. She is also an active mentor, providing career guidance and leadership coaching to students and early-career professionals pursuing careers in marketing and healthcare.
Ms. Gertsek holds an MBA in International Business and Marketing from New York University and an MS in Mechanical Engineering from the Leningrad Institute of Technology.